Thomas Friedman’s examination of the influences shaping business and competition in a technology-fueled global environment is a call to action for governments, businesses and individuals who must stay ahead of these trends in order to remain competitive.
In a narrative punctuated by case studies, interviews and sometimes surprising statistics, Friedman’s message is clear: be prepared, because this phenomenon waits for no one. Without rhetoric or scare tactics, he paints a picture of a world moving faster than most can keep up. As we explore America’s place in the fast-evolving world economic platform, Friedman presents not only the problems we face, but preventative measures and possible solutions.
The World is Flat is an historical and geographical journey, with stories and anecdotes from the days of Columbus to a modern day Indian call center; from the Great Depression to the home office of a Midwestern-USA housewife demonstrating the pervasiveness of the world-flattening trend. Spanning a broad range of industries, cultures and schools of thought, the real-world examples presented as evidence of his theory are undeniable.
#1 New York Times Bestseller
#1 Wall Street Journal Bestseller
#1 Book Sense Bestseller
"[An] exciting and very readable account of globalization...[Friedman] provides a compelling case that something big is going on...One mark of a great book is that it makes you see things in a new way, and Mr. Friedman certainly succeeds in that goal... In his provocative account, Mr. Friedman suggests what this brave new world will mean to all of us, in both the developed and the developing worlds."–Joseph E. Stiglitz, The New York Times
"Nicely sums up the explosion of digital-technology advances during the past 15 years and places the phenomenon in its global context...[Friedman] never shrinks from the biggest problems and the thorniest issues...Ambitious."–Paul Mangnusson, BusinessWeek
"Excellent...[This book's] insight is true and deeply important... The metaphor of a flat world, used by Friedman to describe the next phase of globalization, is ingenious...The book is done in Friedman's trademark style. You travel with him, meet his wife and kids, learn about his friends and sit in on his interviews...[This method] works in making complicated ideas accessible...Friedman has a flair for business reporting and finds amusing stories about Wal-Mart, UPS, Dell, and JetBlue, among others, that relate to his basic theme."–Fareed Zakaria, The New York Times Book Review
Thomas L. Friedman
Thomas Lauren Friedman has won the Pulitzer Prize three times for his work at The New York Times, where he serves as the foreign affairs columnist. He is the author of three previous books, all of them bestsellers: From Beirut to Jerusalem, winner of the National Book Award for nonfiction; The Lexus and the Olive Tree: Understanding Globalization; and Longitudes and Attitudes: Exploring the World After September 11. In 2005 The World Is Flat was given the first Financial Times and Goldman Sachs Business Book of the Year Award, and Friedman was named one of America's Best Leaders by U.S. News 6 World Report. He lives in Bethesda, Maryland, with his family.
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