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Икономика на фирмата. Управление. Счетоводство

Всички (50)

Издател: Издателство Тракия-М

Настоящата книга е предназначена за онези читатели,които вече са овладели "азбуката" на маркетинга. Целта на "Маркетингови анализи"е да ги отведе към по-високите етажи на маркетинговия

10+1 бизнес плана за стартиране на собствен бизнес

Кирил Тодоров

Издател:

Книгата е създадена въз основа на основанието и развитието на МСП в България. Представени са 10 различни плана, като са изложени примерните елементи на написването и защитата на един

25 казуса за предприемачи и мениджъри от практиката

Кирил Тодоров

Издател: НЕКСТ

Настоящата книга е отражение на дългогодишни усилия и опит в областта на предприемаческата дейност в развитите индустриални страни, неколкогодишния опит в страните от Централна и Източна

4-часовата работна седмица

Тимъти Ферис

Издател: Издателство "Изток-Запад"

"4-часовата работна седмица" е практическо ръководство за щастлив живот, който не е свързан с непрекъснатото ходене на работа, оставането до късно в офиса, стреса и неимоверното безпокойство,

American Wheels, Chinese Roads

Michael J. Dunne

Издател: John Wiley & Sons (Asia)

While General Motors was hurtling towards bankruptcy in 2009, GM’s subsidiary in China was setting new sales and profit records. This book reveals how extraordinary people, remarkable decisions and surprising breaks made triumph in China possible for General Motors. It also shows just how vulnerable that winning track record remains. No small

An Apology for Capitalism?

Helen Disney (ed.)

Издател: Stockholm Network

The demise of communism has left the market economy victorious upon the world stage. This triumph has, however, prompted a searching examination of capitalism’s limits and failings. High-profile corporate scandals and the growth in anti-capitalist activism have thrown corporations into the spotlight and left them seeming more unpopular than ever

Buffettology

Mary Buffett , David Clark

Издател: Simon and Schuster

In the world of investing, the name Warren Buffett is synonymous with success and prosperity. Building from the ground up, Buffett chose wisely and picked his stocks with care, in turn amassing the huge fortune for which he is now famous. Mary Buffett, former daughter-in-law of this legendary financial genius and a successful businesswoman in her

Business Studies

Dave Hall, Rob Jones, Carlo Raffo , Alain Anderton

Издател: Pearson Education

This bestselling resource has been extensively revised, reorganised and updated for the NEW AS and A Level Business Studies specifications that start teaching from September 2008. The 4th edition of these market-leading texts from this respected and trusted team of authors now include the additional expertise of Alain Anderton to give you the best

Common Stocks and Uncommon Profits and Other Writings

Philip A. Fisher

Издател: John Wiley & Sons Inc

Widely respected and admired, Philip Fisher is among the most influential investors of all time. His investment philosophies, introduced almost forty years ago, are not only studied and applied by today's financiers and investors, but are also regarded by many as gospel. This book is invaluable reading and has been since it was first published in

Competitive Strategy

Michael E. Porter

Издател: Free Press

Now nearing its 60th printing in English and translated into nineteen languages, Michael E. Porter's Competitive Strategy has transformed the theory, practice, and teaching of business strategy throughout the world. Electrifying in its simplicity -- like all great breakthroughs -- Porter's analysis of industries captures the complexity of industry

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Икономика на фирмата. Управление. Счетоводство