ИПИ Библиотека

Seth Godin

In lively, detail, Godin looks at the ways companies such as PayPal, Hotmail, GeoCities, even Volkswagen have successfully launched ideaviruses. He offers a "recipe" for creating your own ideavirus,...

Francis Hutcheson

In An Essay on the Nature and Conduct of the Passions and Affections, with Illustrations on the Moral Sense, Francis Hutcheson answers the criticism that had been leveled against his first book...